PRIMACleaning COO

The Operating System for Cleaning Businesses.

Your digital COOfor your cleaning business.

Most cleaning owners were never trained to run operations. Prima gives you the pricing, systems, structure and decision support of an experienced COO — without hiring one.

Founding member rates across every plan, from $17/month, for the first 100 members.

You didn't start a cleaning business to become an operations department.

But that is what happens. Pricing, hiring, scheduling, payroll, quality control, training, estimates, complaints, compliance — all of it lands on you at once, and nobody taught you how any of it is supposed to work.

The result is predictable: underpriced accounts, thin margins, inconsistent crews, and an owner who cannot tell which problem to solve first.

  • Underpricing services
  • Poor profit margins
  • High turnover
  • Weak onboarding
  • No documented procedures
  • Reactive decision-making
  • No clear scaling strategy
  • Owner burnout

What's inside

One operating system for the whole company.

Ask My COO

An operations strategist that knows your revenue, labor rates, team and margins — and answers accordingly.

Business Health Score

A measurable read on financial health, operations, team, sales, client experience and systems.

Pricing that holds

Residential and commercial estimating, true loaded labor cost, break-even, capacity and client profitability.

Systems and SOPs

Generate the procedures, checklists and workflows your business should already be running on.

Education that ends in action

Start, Sell, Deliver, Team, Money and Scale — every lesson hands you straight to the tool that implements it.

A path to real support

When a problem is bigger than a template, Prima Business Clinic picks up where the software stops.

How it works

Information alone is not enough.

01

Understand

02

Decide

03

Implement

04

Measure

05

Improve

Learn about pricing, calculate your pricing, adjust your client pricing, measure the margin, then get your next recommendation. Every feature moves you one step further around that loop.

Membership

Priced like business infrastructure.

Founding member rates: $$17–$$137/month for the first 100 members, kept while continuously subscribed.

Launch

$17/mo

Founding member introductory rate

New businesses and solo cleaners

  • Core COO support
  • Calculators
  • Education
  • Core templates
  • Business assessment
Get started
Most popular

Build

$57/mo

Founding member introductory rate

Growing companies with small teams

  • Advanced COO support
  • Full calculator library
  • SOP generator
  • Walkthrough tools
  • Business health tracking
Get started

Scale

$97/mo

Founding member introductory rate

Established companies with teams

  • Business intelligence
  • Team management
  • Quality systems
  • Profitability tracking
  • Advanced operational tools
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Clinic

$137/mo

Founding member introductory rate

Owners who want guided implementation

  • Everything in Scale
  • Prima Business Clinic membership
  • Coaching
  • Implementation support
  • Office hours
Get started

Founding 100

Join as a founding member.

Every plan is a founding rate: Launch $17, Build $57, Scale $97, Clinic $137 per month, for the first 100 members. Keep your rate while continuously subscribed, with early access, a founding member badge, the ability to request features, and direct feedback access as the platform is built.

Claim your place